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This spreadsheet shows the ads I have managed for different companies, combined into one clear report. I organized the data to make it easy to compare performance across platforms like Meta Ads and Google Ads.
By putting everything in one view, I can clearly see results, costs, and overall performance. This helps me understand what works, what needs improvement, and where to scale campaigns for better returns.
For Meta Ads: These include awareness, engagement, traffic, and page growth campaigns.
My focus was to reach the right audience, create effective ads, and keep the cost per result low. I regularly monitored performance and adjusted targeting, creatives, and budgets to improve results and maximize engagement.
For Google Ads: The report includes Search, Display, and Performance Max campaigns.
Here, the main goal was to generate conversions while controlling the cost per conversion. I focused on proper keyword targeting, budget management, and performance tracking to ensure the ads were reaching high-intent users and delivering measurable results.